DiGEiZ

DiGEiZ is an AI-driven platform that uses existing cameras to provide real-time, GDPR-compliant footfall analytics and audience measurement for physical spaces.

Description

DiGEiZ is an AI-powered audience measurement platform designed for the physical world, leveraging existing cameras to generate GDPR-compliant footfall insights in real time. It offers solutions like counting, segmentation by age, gender, and party size, cross-visit analysis, and dwell time tracking. The platform includes specialized products such as Mallflow for high-density environments, Mediaflow for digital screen audience measurement, Liveflow for real-time occupancy monitoring, and Carflow for parking guidance. Data is processed locally with no images or personal data stored, ensuring privacy compliance. It provides an online dashboard and API for integration, supporting business decisions in leasing, commercial partnerships, and asset management.

Features

• Leverages existing cameras with AI for real-time footfall counting and segmentation (age, gender, party size)
• Offers GDPR-compliant data processing with no images or personal data stored
• Includes specialized solutions: Mallflow for crowded sites, Mediaflow for digital screens, Liveflow for occupancy, Carflow for parking
• Provides real-time insights on cross visits, dwell time, and visitor journeys
• Features an online dashboard and API for easy integration with existing tools
• Uses local image processing servers (Nvidia GPU) for deployment
• Certified by industry standards like CESP for accuracy and methodology
• Supports programmatic DOOH by publishing audience data to DSPs and SSPs

Benefits

• Enables data-driven business decisions for leasing, partnerships, and asset management with accurate footfall analytics
• Enhances privacy and compliance through GDPR-friendly processing without storing personal data
• Improves operational efficiency by utilizing existing camera infrastructure, reducing hardware costs
• Provides real-time insights for security, marketing, and media activation, increasing responsiveness
• Facilitates monetization of digital out-of-home (DOOH) screens by offering audience measurement for advertisers
• Offers scalable solutions across various environments, from malls to parking lots, with customizable KPIs
• Boosts accuracy and reliability with certified methodologies and field-tested algorithms
• Integrates seamlessly into existing workflows via API, enhancing tool interoperability

Links

• Home: https://www.digeiz.com